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Tag: vote

Michelle Obama

Michelle Obama’s ‘When We All Vote’ Is Partnering With Watch The Yard To Reach Black College Students and Alumni

On Thursday, Watch The Yard signed an official partnership with Michelle Obama’s When We All Vote in order to help reach the Black college students and alumni across the nation. 

When We All Vote is a national, nonpartisan, non-profit that brings together citizens, institutions, brands, and organizations to increase participation in every election. Launched in 2018 by co-chair Michelle Obama, When We All Vote is changing the culture around voting using a data-driven and multifaceted approach to increase participation in elections. The organization is committed to closing the race and age voting gap and empowering all eligible voters to cast their ballot by harnessing grassroots energy, establishing strategic partnerships, and implementing digital organizing strategies.

“When We All Vote is proud to partner with Watch The Yard to mobilize, amplify, and support the mission of increasing voter registration and participation in 2020. Watch The Yard’s reach and multidimensional position within the Black college community makes it a perfect partner to help with our mission of making sure that as many people as possible get out to vote this year. As a leading destination for Black news, culture, and conversation online, Watch The Yard is uniquely positioned to be a powerful When We All Vote partner to help make sure the Black community is represented and that their voices are heard this election,” When We All Vote stated.

Through the partnership Watch The Yard will be creating content surrounding voter registration and highlighting important updates, information and messaging around voting in the 2020 election.  

“Watch The Yard is committed to helping When We All Vote get out the word about voting to our audience of Black college students and alumni across the nation,” Watch The Yard’s founder Jonathan Rabb stated. “Reaching over 11 million people a month across our platforms, we at Watch The Yard believe we will be able to greatly mobilize, amplify, and support the mission of increasing voter registration and participation in 2020. Our plan is to do it in an innovative and fun way that our audience can engage with.”

Source: www.watchtheyard.com

The Importance of Black Voters, and the Stupidity of Ignoring Them

CBLA thought that although this story was published in 2011, it is even more relevant and true today! Read and let it sink in.

Jim Clyburn made a very good point in the Washington Post

“We keep talking as if it doesn’t matter, it doesn’t matter that Obama gets 92 percent of the black vote, because since he only got 35 percent of the white vote, he’s in trouble,” Clyburn said. “Well, Hillary Clinton only got 8 percent of the black vote. . . . It’s almost saying black people don’t matter. The only thing that matters is how white people respond. And that’s what bothered me. I think I matter.”

Clyburn is, unfortunately, spot on – and there’s two reasons why the phenomenon he describes is such a problem.

First and foremost is the idea that black voters are, indeed, treated as less important than white voters. I would even take it a step further: black voters are not only considered unimportant, but are considered only as black voters and nothing else – a very subtly derogatory and dehumanizing characterization in that it implies African Americans are just one dimensional simpletons, rather than multi-dimensional humans.

Source: Huffpost Read the complete story https://www.huffpost.com/entry/the-importance-of-the-bla_b_98776

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